Delaware Goes Purple

VIRTUAL CAMPAIGN 2020
October 2020
Delaware Goes Purple

Delaware Goes Purple may not look the same this year, but the mission and messaging are more important than ever. When you set out to stem the tide of an epidemic amid a pandemic, “creativity” and “pivoting” are words to become very familiar with.

The Delaware Goes Purple 2020 Campaign continues to have impactful reach by utilizing a virtual platform and digital toolkit as we are asking everyone to “Go All-In” and take a stand against substance use disorder. Partners have continued to support our efforts to end the stigma by spreading the word in and outside of their networks.

While much of what we are doing is virtual, COVID compliant events are still taking place across much of the state, including many cleverly planned drive-thru style events which allow the community to receive valuable resources and trainings while maintaining social distancing.



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